Be Our Voice Blog
Wednesday, May 12th, 2010
You may remember I closely follow the Let’s Move campaign. When the campaign launched in February, it included a presidential memorandum that called for a comprehensive plan to be created to end childhood obesity. Well, you can envision my excitement on Tuesday when the Interagency Task Force on Childhood Obesity revealed their strategic action plan to end childhood obesity within a generation.
The task force included a set of recommendations in the report focused on the four priority areas established in the February memo: empowering parents and caregivers; providing healthy food in schools; improving access to healthy, affordable foods; and increasing physical activity. While not perfect, they are a good start.
All of us at the Be Our Voice campaign are thrilled to see this report because it aligns with our own efforts to advocate for children’s health. We cannot reverse the trend of childhood obesity alone—we need collaboration among parents, physicians, government leaders, community leaders and more. I am pleased that our administration at the highest level recognizes we need this partnership and has launched a coordinated effort with key benchmarks to measure success.
Take a look at the plan.
What do you think? Do you believe that with cooperation from all sides we will in fact end childhood obesity within a generation?