Be Our Voice Blog

Tuesday, February 23rd, 2010

The White House Steps Up

Posted by: Rachelle Mirkin

Very excited about the news from the White House.  President Obama has announced three strategies around childhood obesity.  First Lady Michelle Obama unveiled a nationwide campaign, President Obama signed an Executive Order establishing a Task Force on Childhood Obesity and The Partnership for a Healthier America, a new, nonpartisan organization to track public-private partnerships was established.

The First Lady also announced the Administration’s goal to eliminate food desserts in America within seven years.  $400 million a year has been proposed in the President’s 2011 budget for the “Healthy Food Financing Initiative” (a collaboration between the U.S. Department of Agriculture, Health and Human Services, and Treasury) to develop or equip grocery stores and other healthy food retailers in urban and rural food deserts. Mrs. Obama also unveiled the USDA Economic Research Service's (ERS) Food Environment Atlas, an interactive tool that provides a spatial overview of a community's ability to access healthy food and its success in doing so. This is a very cool tool you can use to capture local-level statistics on community characteristics, food choices, and health and well-being.


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General Childhood Obesity  Obesity Resources